Hotwire In The News

Hotwire Communications is constantly innovating our telecommunications services, expanding our fiber-optic internet network, and finding ways to give back to the communities we serve.  See what’s new in the Hotwire Communications Press room, featuring an up-to-date assortment of press releases and articles from the local, national, and international news.

The Future is Now: Smart Home Automation 

If you’ve been keeping up with technology trends, you’ve likely heard the term “smart home automation” thrown around quite a bit. But what exactly is it, and what does the future hold for this exciting industry? Simply put, smart home automation refers to the…

Energy Efficiency of Fiber Optics 

When it comes to climate conditions and a rise in global temperatures, it’s unusual for the environmental friendliness of fiber-optic internet to be a part of the conversation. In its simplest form, fiber is a small strand of special glass, no thicker than a…

Bridging the Digital Divide

The internet, specifically online connectivity, has been deemed the “fourth utility” behind water, electricity, and gas. In January 2023, it was recorded by Statista that 64.4% of the world’s population are internet users, making internet connectivity and…

AB Testing – Finding the Best Way to Reach Your Audience

Red or Blue? Happy or Elated? ‘Come on down’ or ‘Stop on by’? How do you know which way is the best way to reach your audience? One of the most basic tenants of determining a successful ad campaign is the use of AB Testing. To those unfamiliar, this approach…

Defining Ad Words Pt. 2

If you’re unfamiliar with the world of advertising, there are some words you may encounter that might not seem to make sense with what we use them to mean. So, in continuing to share our knowledge base with all of you, here are a few more words in the…